Infusionsoft Review

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If you’re looking to grow services, save time and get organized, look no further than Infusionsoft.  With over 23,000 small businesses using Infusionsoft currently, it should only be a matter of time until you find out why it is so popular.  It is the only all-in-one automated sales & marketing software and is built exclusively for small businesses.  Infusionsoft was named to the Inc. 500 as well as appearing in the Wall Street Journal, Fast Company, Forbes, Entrepreneur, and at Tech Crunch.  Overall, Infusionsoft is an innovation that cannot be denied as a company worth checking out.

EASE OF USE

The great thing about Infusionsoft is how easy it is to use. Regardless of your industry or if you sell through a website or office, Infusionsoft is a cinch to use precisely because it is automated and an all-in-one platform built for small business.  There are many other platforms that allow for similar usage, but they lack the seamless integration of Infusionsoft.  It is quite applicable and definitive offering solutions in a variety of methodologies.

FUNCTIONALITY

As mentioned previously, Infusionsoft is built for small business.  There is very little it cannot do to increase your sales or grow your business.  Specifically, you’ll be able to organize your customers and prospects with the customer relationship management portion of the software.  You can also follow-up automatically with email and social marketing.  This is perhaps the greatest functionality of the platform.  Keeping in touch with current clients or potential customers is of utmost importance.  The only sure way to do that is through social integration or unique email creation.  Infusionsoft is created specifically for that.  Additionally, you can get a notification when a potential customer is prepared to buy.  This allows you to stay on top of growing sales and keep your sales pipeline in tact.  If that wasn’t enough, you can also sell online using the e-commerce capability.  The package Infusionsoft offers allows you to easily set up this shopping cart feature so your technical skills don’t have to be top form.  Again, the function of Infusionsoft is one of the great assets it has to offer.  Other platforms offer similar services, but few have the ease of use and functionality.

DESIGN

Beyond the ease of use and functionality, the design of Infusionsoft is quite desirable.  With a sleek and streamlined look and feel you’ll be able to use the software with little trouble.  Additionally, the emails you create for your customers of potential clients are nice and beautiful HTML or XHTML.  The WYSIWYG feature allows you to insert pictures and text which will come out looking delightful.  Additionally, the look and feel of the e-commerce platform not only makes it easy to use, but also will move customers toward the purchase.  Depending on your skill and familiarity with coding, you can also make your designs even more unique and sparkling.

COST

Unfortunately, no price information is offered on site. Inquiries should be called into Infusionsoft for direct quotes.

The Good

  • All-in-one platform that meets your business needs
  • Sleek email marketing and social media integration

The Bad

  • Can be confusing for those who are not familiar with the software type

 And The Ugly

  • Would be nice to have transparent pricing information available on the website

 

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